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Chart for article 'Content Marketing Surges, Tops $16 Billion Worldwide 04/13/2018'
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Content Marketing Surges, Tops $16 Billion Worldwide 04/13/2018

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Content Marketing Surges, Tops $16 Billion Worldwide 04/13/2018

Reflecting marketers' strategic push to bypass conventional advertising and media-buying, so-called "content marketing" has grown into a $16 billion global industry. In the U.S., consumer content marketing has grown to a more than $7 billion industry.

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