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Top Spenders ($B) on Acquired Video Content in 2018 marketing

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Top Spenders ($B) on Acquired Video Content in 2018 marketing

With nearly 64 million households in the US alone now streaming video content, the pressure to provide content has increased not only for streaming services but for traditional TV providers as well. Indeed, global spending on TV, film and sports content has increased by 65% between 2008 and 2018, with most of that growth occurring… Read More »

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